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Business · Guess the stat

How well do you know the business of polling?

Guess the real numbers behind the companies that run surveys for a living, see how everyone else guessed, and get the source.

Guess the statOne tap · see how everyone guessed

A standard Gallup poll of 1,000 U.S. adults typically has about what margin of error?

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Today's round

  • 4 stats to guess
  • 1 opinion poll
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Poll by the numbers

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$481 million

What was SurveyMonkey's annual revenue in 2022?

The company was later acquired by Symphony Technology Group for $1.5 billion in 2023.

Source: Wikipedia (SurveyMonkey) (2022) en.wikipedia.org

about 29 million

As of 2024, roughly how many people belonged to YouGov's online opinion-research panel worldwide?

YouGov, founded in 2000, built one of the world's largest online research panels spanning the UK, the Americas, Europe and Asia-Pacific.

Source: Wikipedia (YouGov) (2024) en.wikipedia.org

160 countries

Since 2005, Gallup's World Poll has surveyed citizens in about how many countries?

The Gallup World Poll covers more than 98% of the world's adult population, using nationally representative surveys in nearly every country.

Source: Wikipedia (Gallup, Inc.) (2005) en.wikipedia.org

What people think about the business and marketplace of survey and polling companies

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Which would you rather run: a survey company or a survey panel?

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What would make you sign up to be a paid survey panelist?

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Which survey topic would you enjoy answering most?

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How does PollMart.com work?

Each question asks you to guess a real number about the business and marketplace of survey and polling companies. After you answer you see how everyone else guessed, then the real figure and where it comes from.

How is the daily round scored?

Four stats and one opinion poll. A correct guess earns 100 points plus up to 50 for speed, with a combo bonus for answers in a row. The range next to the right answer earns 40. Opinion polls earn 25 for having your say, and nailing every stat adds 150.

Where do the numbers come from?

Every stat links to its source, such as government statistics agencies, research organizations and industry groups. Figures are checked against the source before they go live.

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